Quantcast
3 Inbound Marketing Strategies To Get More Qualified Leads In 2017 - Undergrad Success
adplus-dvertising
Business

3 Inbound Marketing Strategies To Get More Qualified Leads In 2017

3 Inbound Marketing Strategies To Get More Qualified Leads In 2017

“Where are my leads?!” Has your boss ever said that to you? If so you’re not alone. According to the 2015 B2B Lead Generation Report, 59% of marketers stated that “generating high-quality leads” is their top issue.

What if you could get more quality leads for your business by implementing just three inbound marketing strategies?

I spoke with Olivia Plotnick, Marketing Manager at Adsmith China, a HubSpot-certified marketing agency, who shares three strategies she says can help get more qualified leads for your business.

1. Determine Which Social Media Platform Converts The Most

LinkedIn, Facebook, Twitter, Instagram, the list goes on and on. So which platform should you focus your time and investment on – the one that converts leads.

Plotnick shares how she doubled her leads from social by implementing this one simple strategy:

In one month, her company published:

  • 40 times on Twitter which resulted in 64 clicks but no leads
  • 7 times on LinkedIn which generated only 21 clicks but 9 new leads

Plotnick says, “Because all of our new leads came from LinkedIn, I doubled my efforts there the next month by posting from our company account and my personal account in group discussions 23 times in one week alone.”

Originally published by Joe Escobedo for Forbes


Business

More in Business

15 Management Softwares That Will Help You Upskill Your Career

UGSuccessSeptember 26, 2023

Promotions: A Mixed Blessing and How to Survive the Dark Side

UGSuccessSeptember 20, 2023

A Shoot Forward: 6 Books That Will Help You Absorb Business Knowledge Better

UGSuccessSeptember 20, 2023

3 Things Future Managers Will Need to Know about Managing Gen Z

UGSuccessSeptember 14, 2023

A First-Time Manager? 3 Communication Habits for Better Work Performance

UGSuccessSeptember 10, 2023

Public Speaking Has Never Been So Easier- Check Out Best Tips!!

UGSuccessSeptember 4, 2023