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20 Steps to An Amazing Personal Brand
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You’re Only 20 Steps From an Amazing Personal Brand

You’re Only 20 Steps From an Amazing Personal Brand

We continue to talk about personal branding as though it has become an involuntary action, like a reflex or breathing. Not so.

Personal branding is a learned skill.

Or rather in the Social Age, an always-learning skill. After all, we all make mistakes; we refine and redesign our brand until we get it as close to perfect as our goals – and the our intended audiences – dictate.

And all the while, questions abound:

  • How do we get started and maintain consistency?
  • How do we go well past the “clean up your Facebook” advice to make a real impact?
  • And how do we leverage the relationships built in a sincere, proactive way?

[tps_header]To help answer those questions, here are 20 steps to take right now to create, expand, and leverage your personal brand:[/tps_header]

1. Buy Your Domain Name

Go to any domain name service bureau an purchase a domain name using your name. Desirable examples include:

  • FirstLast.com (LindsayTuttle.com)
  • FirstMILast.com (LindsayATuttle.com)
  • If you’re occupation is clearly defined: FirstLastTitle.com (LindsayaTuttleCPA.com)

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YouTern enables young talent to become highly employable by connecting them to high-impact internships and mentors – and through contemporary career advice found on their blog, The Savvy Intern

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